Strategy & content
Global thinking.
Local relevance.
Positioning, messaging and content that connect with French audiences.
More than translation.
We adapt the story, the angle and the language to your market, while staying true to your brand. The result is a clear, actionable communications direction that your international and local teams can use together.
What we do
Market & competitor insight
Understand the conversations, expectations and competitive context that shape your French communications.
Positioning & key messages
Clarify what you want to be known for and how to communicate it consistently.
Thought leadership & case studies
Make your expertise useful through informed perspectives, customer stories and practical content.
Localisation & editorial content
Adapt and create English and French materials for the right audience, channel and purpose.
A clear path from insight to content.
Understand the market.
Understand your brand, audiences, priorities and constraints.
Clarify the story.
Agree the story, channels, deliverables and measures of success.
Create the content.
Coordinate execution with your teams and local partners.
Lead magnet creation.
High-value content that attracts B2B prospects in France and generates qualified leads.
- White papers
- Barometers & market surveys
- Practical guides
- Infographics & checklists
An extension of your marketing team.
We work alongside your marketing teams, in France and at headquarters, adapting your messages and content to the French market with the responsiveness of an in-house team.